MRON International has made the formal announcement of expanding its footprint across India by setting up service and support offices in 9 more cities, including several B & C class cities. Besides the existing facilities in 26 cities, the new service centers will set up in Allahabad, Gorakhpur, Kota, Bikaner, Jodhpur, Bhopal, Vishakapatnam, Rajkot and Kolkatta by the end of October, 2008.

MRON in its first phase of expansion planned for April, 2008 onwards, has set up service centers in 11 cities and in its second phase of expansion planned from September 2008 onwards, MRON will set up service centers in nine more cities as quoted above, taking the total count of its service centers to 35.

According to Naveen Garg, Director of MRON International Limited, “There are about 62 B & C class cities in India which, besides metros, hold immense business potential in the days to come. We intend being closer to our partners and customers such that we are able to support them when it comes to support and service. These centers are well equipped with skilled service engineers and have proper infrastructure and adequate buffer stock to meet the needs of customers and to cut down transit delays”.

As per company officials, in a short span of time the company will make the entire RMA process online for the customers to check the warranty and generate the RMA number for fast tracking.

MRON mission is to provide its customers the convenience of next-door service and these service centers will not just attend to the warranty products, but also out-of-warranty products, on a chargeable basis. "We have taken this initiative to cut down on the transit delays and also as an organization we are more focused on upcountry sales. Hence for better support to our customers in small locations we need to have the service hubs in key locations and on regular intervals, the senior service engineer will also hold training program for the technicians of its distributors” according to Naveen Garg.

For us service is an important aspect. Our objective is to offer smooth and hassle free service and support to partners and end-customers. As we have active presence in B & C class cities, where the service is still an issue for the end-users, we want to purge that subject and endow with qualitative support and to gain trust and loyalty among the end-users as well as the channel partners, one has to bend the policies according to the market need that provides best market position,” shared Naveen Garg, Director, MRON International.

On the service front, MRON has announced walk-in warranties, which means that customers simply need to connect to the closest network office and the applicable warranties shall be honored. This circumvents the need for company owned service network. Besides, customers feel more assured being serviced by the direct office rather than a third party.