Acer India has collaborated with ICICI Bank to provide easy and affordable financing options for the purchase of IT solutions by the SMB (Small and Medium Business), SME (Small and Medium Enterprise) and Education sectors. This association will significantly enhance & facilitate access to the latest in technology for these segments and will aid them in increasing their competitiveness.
ICICI Bank provides a broad spectrum of financial services to individuals and companies and is focused on these segments across India . The Acer-ICICI financing option offers special loans, from Rs. 30, 000 onwards, for all office equipment, at attractive interest rates.
This tie up facilitates easy buying and easy processing options, to help increase PC penetration in the SMB & SME sectors. Acer will employ its widespread network of 3000 channel partners including their 'Star VAR' partners, to address all product categories from Acer. This program will also help channel partners to increase their reach in these markets.
Mr. S Rajendran, GM Sales and Marketing, Acer India said, "Technology is essential to enable businesses to become more competitive in the global economy. Technology adoption in India is a critical element towards economic growth and Acer's mission is to empower people with affordable technology. IT adoption in the SMB, SME and Education segments, especially in the Tier II markets, has always hinged on affordability. To address this very need, Acer has introduced this collaborative financing scheme, with ICICI Bank, to provide the latest technology solutions at affordable costs."
ICICI Bank and Acer will jointly work towards creating awareness on the benefits of IT and its usage in various segments through a series or road shows and workshops.
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