Brother International has announced the appointment of Mr. R.S. Anand kumar as General Manager – Printing Solutions, Personal & Home Divisions. He will be based in Mumbai the head quarter for Brother India and will be responsible for Overall operations for these divisions. In March Brother announced the set up of its sales subsidiary in India which will focus on Printing & Solutions Business. Anand Kumar was earlier in-charge of the laser printer business of Brother for the markets of Middle East , Turkey , Parts of Africa, India and neighbouring countries business based out of Dubai.
Mr. R.S. Anand Kumar, said "It is like a home coming for me, after having been associated with the Indian market earlier. We want to build on our established base in India and target higher market share in the respective product categories. The Indian market is going through tremendous change currently and is rapidly aligning with International trends and practices. Our focus will now be on enhancing our reach and penetration in the Indian market beyond tier II cities, making it easier for customer to access Brother's products like Inkjet and Laser MFD, laser printers; fax machines and Labelling machines."
Brother has already been active in the Indian market with several launches and channel initiatives, and is already amongst the top five vendors in MFCs, Laser printers in India . The company offers the largest range of MFCs in the country that are targeted across segments like Home, SOHO , SMB, Institutions.
Brother International with Mr.Toshiyuki Takamure as Managing Director, is a direct subsidiary of Brother International Corporation, Japan and will focus on Marketing, sales, customer support function for Brother products in the region, with a focus on the "Printing & Solutions" business and "Personal & Home " business of Brother products like laser printers, Multi function products, Fax machines, Labelling solutions and domestic sewing and embroidery solutions. The company will initially have four branches that includes the other three metros and Bangalore . Brother is also planning to double its head count in the country from the current 25 to about 50 within the next quarter. |
