Kingston has announced a strategic tie up with “The MobileStore”, India 's leading mobile retailer. As a part of this agreement, Kingston mobile memory products will be now sold across all The MobileStore outlets.
“This strategic tie-up allows us to quickly expand retail availability for our award winning flash memory products in the mobile retail channel,” said Nitin Malhotra, Country Manager, India , Kingston Technology, “We are confident that this relationship will be a true win-win situation for both partners,” he added.
“We are delighted to partner with Kingston Technology. The mobile accessory market in India is estimated to be Rs 3000 crores and is growing rapidly at 30 % rate,” said Rajiv Agarwal, CEO and Director, The MobileStore Limited, “Memory Cards are used as mobile enhancer for youth and used extensively for music, movie and ringtone downloads. We believe that our stores will offer the right environment to showcase Kingston products,” he added.
Kingston provides a wide variety of mobile memory products for the rapidly growing mobile telephony market in India . Kingston's microSD, Secure Digital (SD), microSDHC, miniSDHC, Secure Digital High Capacity (SDHC) removable memory cards expand the memory capacity of feature-rich mobile phones and enable consumers to store growing volumes of music, movies, video clips, pictures, ring tones, games and more.
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