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Intex Presents Mobile Phone with 25-days long battery backup

February 19, 2008

A user friendly mobile with a long battery back-up always gets an edge amongst buyers spending long hours on just talking- making & receiving calls – and nothing else! Intex's latest model - IN 2020- promises to serve the purpose effectively. It has a long-life battery with stand by time of 25 days and a non-stop conversation time of up to 7.5 hrs. It is perhaps the first mobile phone in the market with such a battery capacity. IN-2020 is company's seventh offering in the segment.

Playing high on convenience by providing a break to the users from charging their phone everyday, IN-2020 also aims to enhance utility by providing some coveted features like- Black List facility to shun unwanted callers, an ample phone book memory- 500 nos- so that you don't have to think twice when it comes to saving contacts in your mobile phone.

Other features adding a little more zing to the whole ensemble are- 'Make your song your ring tone'- wherein a user could record two songs in five mins and could make them his ring tone, pre-loaded latest singtones from Tips' Top 20 songs listing, eight exciting games for game lovers and twin language support to allow menu display & messaging both in Hindi & English. The bar-shaped model comes in suave red - black & orange-black combos and retails at a price under Rs. 2000/- (MOP).

Exuding enthusiasm on the launch, Mr. Shailendra Jha, Business Manager- Mobile Phones, Intex, said “A model with such a powerful battery back-up and other customer friendly features is certainly an asset to any user. Considering the MOP, we hope to strike the right chord with both mid & lower-end consumer segments, forming app. 60-70% of the whole mobile-phone market, in both urban and rural areas across the country.”

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