Sage Software has announced a solution for Wealth Management companies built on the Sage CRM platform. This solution has been developed by their Bangalore based Sage CRM Partner Belladonna IT Pvt. Ltd. The solution will enable Wealth Managers develop deep insight into their client's needs, track household portfolio, preferences, and determine influencers. This will be accompanied by tools that will help them automate multi-step processes, track performance, and collaborate better to increase client satisfaction
Sage Software India – Managing Director, Mr. Thomas Abraham stated, “The wealth management industry faces complex challenges from increased competition, investor skepticism, and consolidation in the marketplace. Such a solution will assist wealth management companies address these challenges with ease by helping them streamline their operations. Companies can leverage their client's profile and portfolio information to identify cross-sell and up-sell opportunities, improve customer retention, and increase ‘share of wallet' with their customers.”
Commenting on the offering Mr. Gopinath Narayanan, CEO of Belladonna IT mentioned, “Our product for the Wealth Management Industry is an end to end solution for companies who want to progress prospects to leads to customers and service these customers and continue to generate revenues from them. This is a very cost effective solution which will go a long way in streamlining the Sales and Customer service processes for the industry”. He further added, “The solution mirrors the business processes commonly used by wealth management firms. Its flexible platform allows it to be seamlessly connected to the entire company, including back-office financial systems. With an industry-tailored client relationship management system, wealth management companies can accelerate the return on their investment and lower their total cost of ownership”
Benefits of this solution:
Take Advantage of Cross-Selling and Up-Selling Opportunities
Allows advisors at wealth management companies to understand customer's financial goals, key components like "referral-tracking" driven by a 360-degree customer view and opportunity management. These capabilities provide agents with the tools they need to efficiently and effectively target customers with cross-sell and up-sell offers that make sense and build customer loyalty.
Customer Value Driven Marketing
Enables wealth management companies to improve marketing effectiveness through enhanced customer value driven segmentation and campaign targeting to increase marketing effectiveness and ROI.
Increase Client Retention
Empowers companies to firms deliver more proactive and personalized services, informed by a deep understanding of client preferences and needs, increasing client satisfaction and retention.
Get a True Picture of Client Value and Costs
Displays full client assets and share of wallet, as well as detailed influence and household information, giving firms a comprehensive picture not only of direct client value, but also of indirect potential influence, while tracking associated costs. |
