Aircel, the market leader in Chennai, Tamil Nadu, North East and Assam Telecom Circles, has announced the launch of its GSM services in Bihar . This is the ninth circle across India in which Aircel will be providing their mobile services and the seventh in North & East India.
"Aircel has obtained 14 new licenses to roll out its GSM cellular services besides getting the license to provide International Long Distance (ILD) and National Long Distance (NLD) telephony services" said Jagdish Kini, Group Chief Executive Officer, Aircel. He further added, "With these new licenses, Aircel is poised to transform itself into a pan-India operator." Commenting on Bihar launch Kini said, " Bihar Telecom Circle with 5% penetration it offers Aircel an excellent opportunity to launch its growth plans in India."
Aircel's state-of-the-art congestion free Network will cover more than 135 towns and over 1500 km of State and National highways in the Bihar Circle . In the initial phase, the network is being rolled-out with 2 MSCs, 7 BSCs and more than 750 BTSs to ensure seamless connectivity in the launched towns for all subscribers. The entire Network Infrastructure is being supplied and built by Ericsson, a leader in GSM / EDGE / 3G Technology.
Aircel, in line with its objective of being close to its customers, is establishing more than 10,000 retail outlets for sale of its products. Additionally, its exclusive branded sales outlets called " Cell City " / "Cell City Zone" are also being planned for providing enhanced customer experience.
More than 500 people are associated with the activities of Aircel and its Associates & Partners in the Bihar Telecom Circle. The above association is in line with Aircel's philosophy of promoting local talent. Aircel, in association with its local partner, leads the way in establishing a World-Class 24X7 Soft Switch / IP based Call Center at Patna. The Call Center which will soon be operational will be manned by young, talented, local professionals to cater to the cultural diversity needs of the Bihar region. |
