Genius has announced the completion of the first phase of its road shows in India. In this phase, the company has covered 11 tier-2 cities, which included Mysore, Coimbatore, Cochin and Hyderabad in South, Pune, Goa, Surat and Ahmedabad in the west, Jaipur and Lucknow in the North and Ranchi in the East.
This was great achievement for the company as there was a great reception from the dealers and resellers from these individual cities. More than 1000 channel partners joined these shows, which was addressed by both the senior officials of Genius including Mr. Sandeep Ramani, Country Manager KYE Systems ( India ) Corp. and also attended by its distribution partners including Transtek, Tirupati, Ingram Micro and Redington.
During Sandeep's presentations, he had discussed about the brand strategy, channel strategy, service strategy etc. with the partners. Speaking on the events, Sandeep said, “It has been a great experience for us. I am happy that people have started recognizing and understanding the brand strength of GENIUS. Our basic purpose of conducting the seminar was to make the partners aware of the range, and quality and design of Genius products. We wanted to convey people how effectively, Genius brand can influence the lifestyle of the users.”
In these training programmes, Genius had showcased its capability and future products, which included scanners, DV Cams, Bluetooth products, Noise cancelling head phones, Gaming Products, Digital Camera's etc. Each of the events was very interactive and the partners had taken part in the discussions actively. At the end of the events, there were lucky draws.
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